Ideogram

The AI image generator that can actually spell: best-in-class text rendering for posters, ads, and logos.

Freemiumfrom $8/moWebiOSAPISince 2023

Ideogram solved the problem that made AI images useless for graphic design: rendering real, correct text. Posters, ad creatives, logo concepts, and social graphics with headlines come out legible and styled, which no rival does as reliably.

A generous free tier, a canvas editor with magic fill, and fast iteration make it the practical choice for marketers producing text-heavy creative. Pure photorealism and painterly aesthetics still favor Midjourney.

Best for

Ad creatives with textPoster and thumbnail designLogo concepting

Pros

+ Unmatched text rendering
+ Real free tier
+ Canvas editing for iteration

Cons

− Aesthetic ceiling below Midjourney for artistic work
− Free generations are public

Ideogram pricing

Full pricing breakdown

Free daily generation allowance. Basic from $8/mo adds priority credits and privacy options.

Free

Daily slow credits, public generations.

Basic

$8/mo

400 priority credits a month, image uploads.

Plus

$20/mo

1,000 credits, private generation.

Our take

Ideogram is the working marketer's image tool: headlines, ads, and thumbnails that need words. Keep Midjourney for the beauty shots.

Frequently asked questions

Is Ideogram free?

Yes. Ideogram has a free tier, with paid plans starting at $8/mo for more capacity and features.

How much does Ideogram cost?

Paid plans start at $8/mo. A free tier is available. Free daily generation allowance. Basic from $8/mo adds priority credits and privacy options.

What is Ideogram used for?

The AI image generator that can actually spell: best-in-class text rendering for posters, ads, and logos. Common use cases include ad creatives with text, poster and thumbnail design, logo concepting.

What are the best Ideogram alternatives?

Popular Ideogram alternatives include Midjourney, Leonardo.Ai, ChatGPT. The right pick depends on your budget and use case.