Profound
The enterprise leader in AI visibility: track how ChatGPT, Perplexity, and Google AI talk about your brand.
Profound runs your target prompts across the major AI engines at scale, then shows how often your brand appears, what sentiment surrounds it, which competitors win instead, and which sources the engines cite. Agent analytics reveal how AI crawlers hit your site, closing the loop between content and AI answers.
It defined the enterprise end of the answer engine optimization category and is priced accordingly. For brands where AI answers already move revenue, it is the most complete platform; for everyone else it is aspirational.
Best for
Pros
- + Most complete AI visibility feature set
- + Agent/crawler analytics few rivals offer
- + Trusted by large consumer and B2B brands
Cons
- − Enterprise pricing shuts out small teams
- − Prompt-sampling methodology has inherent variance
Profound pricing
Full pricing breakdownStarts around $499/mo; enterprise contracts are custom and typically five figures a year.
Growth
$499/mo
Core visibility tracking for one brand.
Enterprise
Custom
Agent analytics, API, multiple brands and markets.
Our take
Profound is the reference platform for enterprise answer engine optimization. Indie brands and consultants get 80 percent of the workflow from Otterly or Peec at a tenth of the price.
Frequently asked questions
Is Profound free?
No. Profound is a paid tool with plans starting at $499/mo.
How much does Profound cost?
Paid plans start at $499/mo. Starts around $499/mo; enterprise contracts are custom and typically five figures a year.
What is Profound used for?
The enterprise leader in AI visibility: track how ChatGPT, Perplexity, and Google AI talk about your brand. Common use cases include ai visibility tracking, ai citation analysis, competitor share of voice in ai answers.
What are the best Profound alternatives?
Popular Profound alternatives include Peec AI, Otterly.AI, Scrunch AI. The right pick depends on your budget and use case.
Profound is a top pick for
Compare Profound
Profound alternatives
See all alternativesPeec AI
AI Visibility & GEO
Mid-market AI search analytics: brand visibility, sources, and competitor benchmarks across the major engines.
Otterly.AI
AI Visibility & GEO
The affordable entry into AI search monitoring: track prompts, brand mentions, and links from $29 a month.
Scrunch AI
AI Visibility & GEO
AI search visibility plus site readiness: see how AI agents experience your site, not just your mentions.