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Keyword Insights

Clusters thousands of keywords by live SERP overlap and tells you what deserves its own page.

Paidfrom $58/moFree trialWebAPISince 2021
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Keyword Insights solves the tedious middle step of SEO content planning: you have five thousand keywords, but how many pages is that? Its clustering engine groups keywords by actual SERP overlap, so keywords that rank the same pages get one article, and its intent classifier labels each cluster.

A brief generator and an AI writing assistant have been added on top, but clustering remains the reason to pay. Agencies doing content strategy at scale save days per project.

Best for

Keyword clusteringSearch intent classificationContent hub planning

Pros

  • + SERP-based clustering is far more accurate than semantic grouping
  • + Handles very large keyword lists
  • + Cheap trial makes evaluation painless

Cons

  • Needs keyword lists from another tool as input
  • The writing features are weaker than dedicated tools
  • Credit accounting takes getting used to

Keyword Insights pricing

Full pricing breakdown

Basic from $58/mo. A $1 four-day trial covers every feature.

Basic

$58/mo

18,000 keyword credits a month, clustering and intent.

Professional

$145/mo

100,000 credits, briefs, higher limits.

Our take

If you plan content from keyword lists of a thousand or more, Keyword Insights pays for itself on the first project. Casual keyword researchers will not need it.

Frequently asked questions

Is Keyword Insights free?

No free tier, but Keyword Insights offers a free trial. Paid plans start at $58/mo.

How much does Keyword Insights cost?

Paid plans start at $58/mo. Basic from $58/mo. A $1 four-day trial covers every feature.

What is Keyword Insights used for?

Clusters thousands of keywords by live SERP overlap and tells you what deserves its own page. Common use cases include keyword clustering, search intent classification, content hub planning.

What are the best Keyword Insights alternatives?

Popular Keyword Insights alternatives include LowFruits, Frase, Surfer. The right pick depends on your budget and use case.

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